UP AND COMING EVENTS
UPCOMING EVENTS:
| Thursday, February 16, 2012 |
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Ridgedale Library Lunch Seminar
"Social Media Intelligence"
Patrick Furey, President of Consumersphere (a strategic social media solutions agency) will discuss the social media juggernaut from a business intelligence perspective.
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Click here for more information
Watch our website for more details! |
Want to see all of the MN-MRA Events? Click Here!
PAST EVENTS
| November 3, 2011 |
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Augsburg Park Library - 7100 Nicollet Ave Richfield, MN 55423
Why do some rebrands fail? Why do others succeed?
Brand veteran bares all in an eye-opening show-and-tell.
David Brier, Creative Director of DBD International, Author, and Fast Company expert blogger
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Join us for a lunch-time presentation to learn about a practical yet unconventional approach to branding. David's presentations are highly visual showing not only what he created to help brands with new products or rebrands but, more critically, WHY it was done and what happened AFTER the launch or rebrand? Did sales increase? Did customer loyalty increase? And when it did, he examines WHY.
Examples of David's approach can be found here:
www.risingabovethenoise.com
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For more information click here |
| May 19, 2011 |
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The Colonnade - 5500 Wayzata Boulevard, St. Louis Park
Lower level conference room
Emerging trends with in-sourcing and DIY research tools
Scott Weinberg, Director of SampleMarket™ for uSamp
Kevin Micklitz, Director of Business Development for Chamberlain Research Consultants
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Join us for a lunch-time presentation about the reality of low and no-cost do it yourself (DIY) research tools that are widely available and in use. What does this mean to the professional researcher? Will the historical expertise that Market Research professionals bring to organizations be decentralized to anyone with a question to be asked, a brand to be managed, a concept to be tested? Join us and discover what the future of our profession will look like in 3-5 years.
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For more information click here |
| April 14, 2011 |
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Mall of America, Boundary Water Suite, Level 4 East
Understanding Minnesota’s Baby Boomers: A Research Case Study
Peter Spruit, Senior Project Consultant with the Minnesota Board on Aging (MBA)
Lori Laflin, Coordinator of Strategic Opinion Research, State of Minnesota Department of Human Services
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Join us for a lunch-time presentation of a case study of the Minnesota Board on Aging and MN Department of Human Service’s research into our baby boomers. Understand the outcomes and applications of this 2010 state-wide survey along with key findings and their impact on business in Minnesota.
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For more information click here |
NEWS
MRA Victory! If you do Healthcare Research, Read More Here!
National News
TRAINING WEBINARS
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Check out National's ongoing Webinar offerings! You will discover training for your staff, PRC credits you might need, or learning opportunities to stay on top of changes in our industry.
Read more here.
NEW! MRA Review
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The Marketing Research Association's Review Program is a system
for providing transparency and quality assurance to the research process.
Online panel providers input all of the important details relevant to
their role in producing high quality panels into the MRA Review Program
database. Researchers and purchasers of online panels can then access
this information to compare and contrast panels to arrive at a purchasing
decision that best fits their needs. The reports generated by The MRA Review
Program system reflect the research profession's understanding of data quality.
Register now and play a part in shaping the direction of online research. Go
to www.mra-net.org and go to Resources.
Let us know about your news! The Minnesota Upper Midwest Chapter of the MRA is proud to share the happenings of its members. Have you recently promoted an employee, taken a new position or had some significant company change? We would love to include it in our news section. Please email info@mnmra.org
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The Minnesota/Upper Midwest Chapter is one of 12 Chapters serving National MRA's mission to promote excellence in the opinion and marketing research industry by providing members with a variety of opportunities for advancing and expanding their marketing research and related business skills.
The Minnesota/Upper Midwest Chapter membership is comprised of marketing research professionals in Minnesota, northern Wisconsin, Iowa, North Dakota and South Dakota.
This Chapter exists specifically to:
- Create value by serving as a resource for information and expertise through continuing education of its members on research design, implementation, project management, and research applications.
- Provide industry leadership through the promotion of professionalism and quality.
- Serve as a voice for research in business, government, and public environments.
Minnesota/Upper Midwest Chapter Service Awards from National
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| 2010 | Michele Hanson |
| 2009 | Jeanine Hesse |
| 2008 | Linda Daniel |
| 2007 | Randy Luoto |
| 2006 | Jeffrey Cook |
| 2005 | Julie Heise |
| 2004 | Lisa Denning |
| 2003 | Lori Laflin |
| 2002 | Tammie Frost-Norton |
| 2001 | Judy Opstad |
| 2000 | Darlo Martin & Harold Cook |
| 1999 | Lisa Denning |
| 1998 | Rita Lanteau |
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